Shifting from a product-focused to a solutions-focused approach in the drone industry is a game-changer. It’s not just about offering a piece of hardware anymore; it’s about providing something more meaningful—tailored, comprehensive solutions that actually solve problems and drive value for the customer. This transition opens up a world of opportunities for businesses to enhance […]
Defining and communicating your value proposition is essential, particularly for small and medium-sized businesses in the unmanned systems industry. As this sector continues to evolve at a rapid pace, innovation is key—but it’s not enough to simply have a great solution. This article is designed to help founders, technologists, and product managers identify what sets
Determining Your Value Proposition in the Unmanned Aerial Systems Industry Read More »
The drone and UAS industry is at an inflection point, with technological advancements, regulatory shifts, and evolving market demands setting the stage for transformative growth in 2025. While we can’t predict every twist and turn, certain trends are already making waves and shaping the industry’s trajectory. Drawing from years of experience and close collaboration with
What’s 2025 look like for the Drone Industry?? Read More »
Have you ever thought about how drones are changing the way businesses operate? Have you thought about how your business can tap into expertise and expand team bandwidth? Drone consultants take can bring a broader, independent strategic approach to the team. During the Commercial UAV News Expo in Las Vegas, I had the privilege of
How to Grow Your Drone Business Read More »
Discover how drone technology is revolutionizing the AEC industry from enhancing project efficiency, and data collection to site safety.
How Drones are Transforming the AEC Industry: Innovation from the Sky! Read More »
Explore effective go-to-market strategies for UAS products, focusing on market segmentation, regulatory compliance, and clear value propositions.
A Deep Dive into GTM Strategies For UAS Products Read More »
I attended CUAV Expo 2024 in Las Vegas, where Zev Nadler and I had the opportunity to share a bit about our individual and collaborative focuses on Dawn Zoldi’s Full Crew Live podcast. It was a great moment to briefly discuss our ongoing projects and insights into the growing world of unmanned systems. With so
Discover how Regional Air Mobility and unmanned cargo solutions are transforming logistics in underserved rural markets with cutting-edge innovations.
Regional Air Mobility and the Potential of Unmanned Cargo in Rural Markets Read More »
But a Mighty Fine Primer in Late 2024 I have been writing over the past several months about go-to-market strategies, how to engage with customers to refine your product-market fit, and other ways that I help clients. However, this time I wanted to shift focus and discuss a very important, fast-changing topic in the unmanned
NOT Quite Everything You Wanted to Know about Counter Drone… Read More »
Developing successful drone solutions goes beyond just utilizing the latest technology; it’s about truly understanding and addressing your customers’ needs. By focusing on the challenges faced by your target market and integrating their feedback, you can create more impactful and effective products. In this article, I will explore the significant impact of aligning product development